primary research is a first hand research which is new information and is collected for particular purpose. it can be done by using means such as surverys, questinaresetc usually it is more time-consuming and expensive to collect.
secondary research is research which is already collected it can be a overveiw of primary research data. it can be collected through the use of internet,books, newpapers etc and it is usually chepa and unreliable.

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